Google tag manager
Come inserire script dal file function di Wordpress
Per monitorare il traffico organico sul tuo sito web è necessario installare il servizio gratuito di google chiamato Google search console
Come inserire lo script del Google Tag Manager su un sito wordpress senza plugin.
Attraverso il file function.php
Scrivere sul file funciont.php del tema
<?php function gtm_head() { ?>
<!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-MMM0MMMM');</script>
<!-- End Google Tag Manager -->
<?php }
add_action( 'wp_head', 'gtm_head', -100 );
?>
<?php
function custom_content_after_body_open_tag() {
?>
<!-- Google Tag Manager (noscript) -->
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-MMM0MMMM"
height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
<!-- End Google Tag Manager (noscript) -->
<?php
}
add_action( 'wp_body_open', 'custom_content_after_body_open_tag' );
<!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-MMM0MMMM');</script>
<!-- End Google Tag Manager -->
<?php }
add_action( 'wp_head', 'gtm_head', -100 );
?>
<?php
function custom_content_after_body_open_tag() {
?>
<!-- Google Tag Manager (noscript) -->
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-MMM0MMMM"
height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
<!-- End Google Tag Manager (noscript) -->
<?php
}
add_action( 'wp_body_open', 'custom_content_after_body_open_tag' );